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Samir "Mr. Magazine"™ Husni, Ph.D.
Samir Husni, aka "Mr. Magazine"™, is the Chair of the Journalism
Department at the University of Mississippi. He is also
Professor and Hederman Lecturer of Journalism.
Dr. Husni is the author of the annual Samir
Husni's Guide to New Magazines, which is now in its
22nd year. He is also the author of Launch Your Own Magazine:
A Guide for Succeeding in Today's Marketplace published by
Hamblett House, Inc. and Selling Content: The Step-by-Step
Art of Packaging Your Own Magazine, published by Kendall Hunt. He is the editor
of The Future of Magazines.
He has presented seminars on trends in American magazines
to the editorial, advertising and sales staff of the magazine
groups of the Morris Communications Company, Hearst Corp.,
Hachette Filipacchi Magazines, Meredith Corp., Reader's Digest
Magazine, ESPN the magazine, Sail Magazine, American Airlines
Publishing, the National Geographic Society, the Swedish magazine
group Bonnier, the Finnish magazine group Sanoma Magazines,
Southern Progress magazines, New South Publishing, Inc., the
Society of Professional Journalists, the American Society
of Magazine Editors, Vance Publishing Corporation, the Florida
Magazine Association, The Magazine Association of Georgia,
the National Society of Black Journalists, the Japanese Magazine
Publishers Association, and the American Press Institute.
He is "the country's leading magazine expert," according
to Forbes ASAP magazine, "the nation's leading authority on
new magazines," according to min:media industry newsletter;
"a world-renowned expert on print journalism" according to CBS News Sunday Morning
and The Chicago Tribune dubbed him "the planet's leading expert
on new magazines."
Dr. Husni has been interviewed by major U.S. media on subjects
related to the magazine industry. He has been profiled and
is regularly quoted in The New York Times, The Los Angeles
Times, USA Today, The Chronicle of Higher Education, and many
other newspapers nationwide, as well as the major newsweeklies
and a host of trade publications.
He has appeared on CBS News Sunday Morning, Good Morning America, CNBC, CNN, CNNFN,
PBS, and on numerous radio talk shows including National Public
Radio's Morning and Weekend Editions as well as On The Media.
Dr. Husni has also served as an expert witness in several
lawsuits involving major media corporations including Time
Inc. and American Express Publishing among others.
He has been a judge of The National Magazines Awards, The
Evangelical Magazines Association, The City and Regional Magazines
Association, and The Florida and Georgia Magazine Association
Awards.
Dr. Husni is the President and CEO of Magazine Consulting
& Research, a firm specializing in new magazine launches,
repositioning of established magazines, and packaging publications
for better sales and presentations.
Dr. Husni holds a doctorate in journalism from the University
of Missouri-Columbia and a master's degree in journalism from
the University of North Texas.
When he is not in his office reading magazines, Dr. Husni
is at the newsstands buying magazines.
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