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The 30 Most Notable Launches: 2005

Poker Life
Cover Price: $4.99
www.pokerlifemag.com

Over the last few years, Americans have been bombarded by the game of poker. It seems like poker is on every channel. From Texas Hold 'Em tournaments being broadcast from Vegas to celebrities playing each other for charity, poker is everywhere. And the magazine industry has seen its fair share of poker products as well. However, none of this year's poker launches have been quite as striking as Poker Life. Poker Life claims to be "something thoroughly engaging for pros, novices and everyone in between." This magazine offers more than the standard tips and professional interviews. It also gives the reader "everything that comprises a player's lifestyle." From women to travel to cigars, Poker Life takes the purse.

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© 2008 Samir Husni, Ph.D. - Mr. Magazine™